Shift Equipment is a Canadian firm founded in 2017 that designs and builds custom, purpose-built industrial equipment to meet unique customer requirements, emphasizing safety, reliability, and ease of use, with a mission to empower clients to achieve competitive advantages through high-quality assets. Key Points The company specializes in custom, bespoke equipment rather than off-the-shelf solutions. Core values are Quality, Safety, Integrity, and Innovation. The goal is to satisfy customers’ technical needs without compromising safety or usability. Shift Equipment serves Canadian manufacturers, researchers, innovators, and startups. The business aims to help clients achieve goals and create competitive advantages. Quintin Webb, P. Eng., founded Shift Equipment in 2017 and serves as owner. Quintin has a background in mechanical design, Red Seal journeyman tickets, a BSc in Mechanical Engineering, and experience building welding machinery. The company emphasizes high fidelity and adaptability in its equipment offerings. The firm positions itself as a provider of prototypes and one-off devices to support innovation.